It’s very important when trying to rank for a certain topic in search engines to have a pillar blog piece that is more than 1500 words in length and covers the most important aspects of that topic in a concise way. Think of this as a summary or index page to the topic. Usually, linking out to new articles written on aspects of this topic from this Pillar Piece blog as well as linking back to it from those other blogs on the website is the key to building a strong topic authority silo structure on your website.
This Pillar Piece blog should have a compelling call-to-action (CTA) throughout it as well. We will include up to 3 custom graphic design options to include in this blog for this unique CTA.