About - Hit Your Mark

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An overnight success,
‍10-years in the making.

We help you grow at any stage in your business through helping you define goals and then hitting those goals.

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We complete over 1,000 marketing projects for our clients every year.

We'll jump right into your current softwares and platforms, and we promise not to get into any debates about whether Zoom is better than Teams (it is).

We started Hit Your Mark to help brands resonate better with their audiences online.

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Watch How We Strategize

our Mark was founded at the end of 2015 on the premise that the world is changing but timeless values never change. Hit Your Mark is on a quest to make the world a smaller place through helping brands and businesses build better and stronger relationships online through leveraging technology.

We hold these basic beliefs that inform everything we do:

People do business with other people that the know, like, and trust.
Each person is unique and has an indispensable, unique value proposition to offer the world.
As over 90% of communication is body language and tone, the words we speak and write make up less than 10% of effective communication. Accordingly, the absolute best way to communicate is through physical presence. The second best way to communicate is through video.

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Years in Business

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What We Stand and Remove Our Hats For

MISSION

“To help brands build better relationships online through story crafting and technology.”

VISION

We help all people from all generations and backgrounds and nationalities to build their better tomorrows through connecting with their ideal clients, patients, customers, employees, and contractors in more meaningful ways today.

VALUES

Each person is unique with his or her own set of strengths, gifts, and talents. According to Clifton Strength Finders, each person is 1 in 470 trillion, uniquely made by God and gifted for a specific and powerful purpose on earth.

Our Pledge to You and Each Other

We promise to grow responsibly with a commitment to our core values of building a team that plays to everyone’s strengths so that our company delivers on client objectives while communicating empowerment and respect and responsiveness to each of our clients as extensions of our family. We seek to be proactive in our analysis and consultation recommendations for our clients as we help them steer their own businesses to success in the ever-changing digital landscape.

We have a Vivid Vision of a bright future for our team and our clients.

We’d love to have you be a part of making a better tomorrow by taking intentional steps today.

Flip through our Vivid Vision document here by clicking on the document or enjoy the immersive experience online.

A team of amazing people

We are large enough to deliver millions in revenue to our clients and small enough to be personable and custom-tailored to your needs. We are your marketing department.

Derek Archer

CEO/CMO

Brandon Fertig

Head of Operations (COO) & Head of Brand

We believe in the power of teams.

A team can do far more than any individual. This is why we pursue top talent and potential and craft each person into a core team position to create something better together than we ever could apart.

“Companies are the sum of vectors. Each part must align and pull together in a unified direction to accomplish greatness.”

Derek Archer – Founder of HYM

Certified and Partner With

We also believe in the power of giving back & paying forward.

According to Kiva.org, 1.7 BILLION people can't access financial services and here in the U.S., we have what is known as a free checking account. The opportunities we have each day are unprecedented as we stand on the successes of others and previous generations. We believe we can help share these opportunities with others through microloans.

Microloans are financial contributions that get repaid by the borrower.

Kiva boasts a 97% repayment rate on average, helping to put money to work over and over again to help the underserved provide for themselves and their loved ones. This is why we have chosen to adopt Kiva as our non-profit of choice.

Because giving empowers the giver with a new sense of meaning and purpose and a bigger picture perspective on life, we match dollar-for-dollar every gift that our team members make to support a new entrepreneur on Kiva.

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Microloan Repayment Rate

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Dollar-for-Dollar Match

Make the World a Stronger Place; Stand with Us.

Make a Microloan

Our Growth Journey

Derek started his entrepreneurial journey.

Recently fresh out of college with a classical liberal arts degree from the prestigious Patrick Henry College just outside Washington D.C., Derek got married, bought his first home, and launched his first private enterprise; roughly in that order.